7 tips to ramp up your holiday advertising

Search marketers, are you ready for the holiday shopping season? Columnist Mona Elesseily shares tips for getting the most out of your holiday paid search ads. The post 7 tips to ramp up your holiday advertising appeared first on Search Engine Land.

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Audiences to employ for extra online marketing bang!

Which audience lists are you using to amplify your paid search efforts? Columnist Mona Elesseily shares some of her favorites. The post Audiences to employ for extra online marketing bang! appeared first on Search Engine Land.

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5 strategies to improve your ad copy

Need some ideas to make your search ads really shine? Columnist Mona Elesseily provides tips for improving your ad copy to increase conversions. The post 5 strategies to improve your ad copy appeared first on Search Engine Land.

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What’s love got to do with Valentine’s Day?

Looking to woo consumers this Valentine's Day? Columnist Mona Elesseily shares insights from Bing Ads (and her own experience) to help your holiday ads flourish. The post What’s love got to do with Valentine’s Day? appeared first on Search Engine Land.

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Ad extensions for the entire decision journey

How can you use ad extensions to move potential customers further down the sales funnel? Columnist Mona Elesseily shares some tactical advice. The post Ad extensions for the entire decision journey appeared first on Search Engine Land.

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Expanded text ads that kick butt

Wondering how to write great ads that convert in the age of expanded text ads? Columnist Mona Elesseily shares her tips and observations. The post Expanded text ads that kick butt appeared first on Search Engine Land.

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The 7 best ad and landing page elements to boost online conversions

How can you modify your ads and landing pages to boost conversions? Columnist Mona Elesseily has some advice. The post The 7 best ad and landing page elements to boost online conversions appeared first on Search Engine Land.

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