The future of paid search buying

Columnist Andrew Ruegger believes that when it comes to what the future holds for paid search, programmatic could be key. The post The future of paid search buying appeared first on Search Engine Land.

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Connecting Demographics To Search Queries

Frustrated by the lack of demographic data available for search ads? Contributor Andrew Ruegger shares his method for obtaining demographic information at the keyword level. The post Connecting Demographics To Search Queries appeared first on Search Engine Land.

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